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About Me

I have been a marketing and communications professional for commercial and corporate clients for close to 20 years. From marketing to writing, I have developed strategies, plans, campaigns, educational and training programs and process guides. I have successfully communicated ideas, messages, purposes, visions and objectives into successful programs for my clients.

The majority of my corporate experience and expertise comes from working with pharmaceutical and health care companies and member organizations companies across a spectrum of communications needs. These include marketing strategies and plans, trade show development, corporate and sales training, as well as education programs, content development and more. I have also provided communication and marketing services to retail and B2B clients from the agency side, including overall marketing plans and strategies and campaign strategies and content, including social media, print, digital and SEO-targeted content. My versatility also extends to client-side work for an ecommerce company, developing integrated campaigns across platforms to bring the retailer to profitability during the height of the economic recession.

In addition to the large corporate and agency experience, I have also developed a following in the boutique retail and pet services industries, providing website, advertising and creative services.

Custom marketing solutions provided
on time, on budget, and on point.

Providing freelance writing, brochure writing, editorial copy, advertising copywriting, training manual and program writing, direct mail copywriting and corporate communications. comedic writing, newsletter writing, information architecture, essay writing and article writing for over 20 years for pharmaceutical companies, hospitals and healthcare systems, as well as boutique retail and pet service providers. My marketing strategies and short and long term communications plans have included research, tactical initiatives, short and long range planning and marketing copywriting. Strategic planning and vision is at the heart of any and all communications and marketing initiatives; I have a proven success record of converting goals and objectives into actionable tactics, always delivering positive ROI for your goals.